Band as Business, Musician as Entrepreneur
How to earn a career as a professional musician by composing, performing and recording the songs you love to share.
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How do I earn money with music? Every musician asks themselves this question at some point. Few receive an answer in the form of a career in music.
This course gives you all the answers you need to succeed as a professional musician.
Musician as Entrepreneur: Band as Business
features over 5.5 hours of insightful video interviews with 70 of the
top music business minds. We won't bore you with lectures. We offer only
practical, specific, real-world advice from the likes of J
immy
Iovine, Glen Ballard, Irv Gotti, Jerry Moss, Martin Atkins, Ray Parker
Jr., Randy Newman, Don Passman, Dave Stewart, Wayne Kramer and
Lawrence Lessig, to name just a few.
Alongside the video, in-depth PDF lesson guides are provided to
steer you through the course. Each section covers a critical component
of the music career, and you'll find
a book's worth of material to pore through. We also list additional online resources from Artists House so you can dive deeply into your area of interest.
The purpose of this course is to help musicians make money by
understanding that the music they write, record and perform creates
business and legal rights that will help them create sustainable
careers. It’s practical, it’s philosophical, and it’s determined to
help you, the musician, and you the music entrepreneur, understand the
legal foundations and business opportunities inherent in doing what you
love.
- How to think: Understand musicians, bands, and performing artists as businesses and the best practices available for their sustainability.
- How to know: Understand
excellence in respect of the production processes and the specific
legal and business consequences of a musician’s creative work.
- How to share: Understand
the process and consequences of publishing, sharing, giving, licensing,
distributing, selling, and marketing opportunities in respect of the
creative work of the musician and the performing artist.
- The way forward: Understand
the processes for sustainability and continuity, the availability and
role of online resources and outsourcing, and the importance of personal
development and business growth.
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